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Sharing good practices
Peer recognition of these practices is one way to identify, support and share the highest standards from which all TPOs can benefit. The application process identifies excellence through the impact the TPO achieved and its innovative good practices.
The application process and structure of the awards criteria help the jury to identify and recognize good practices. The approach supports continuous efforts of TPOs to raise the level of standard practice.
Applicants highlighted the critical engagement that partnerships provided to advance export development successfully.
Best use of partnerships
Applicants highlighted the critical engagement that partnerships provided to advance export development successfully.
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Best use of information technology
Applicants focused on a digital innovation that was central to improving the productivity, efficiency, marketing or performance of the export development initiative.
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Best initiative to ensure that trade is inclusive and sustainable
Applicants showed how they are contributing to the Sustainable Development Goals while increasing the international competitiveness of their small and medium-sized enterprises (SMEs).
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Project design and impact tracking Winning initiatives were selected based on their innovativeness, the thoroughness of their approach and the impact they achieved.
Each applicant demonstrated a unique approach to the common activities that TPOs must undertake to select, conceptualize, develop, deliver and measure the impact of their initiatives.
Tracking impact is a constant challenge for TPOs. The application process aims to stimulate TPOs to develop and share innovative approaches in measuring and monitoring results. Over the years, ITC has seen applicants take a more structured approach to analysing results to improve their services.
A look behind the awards
The prestigious global awards are open to all trade and investment support institutions officially recognized as national organizations for trade promotion. A jury composed of TPO practitioners, including senior representatives of former winners, reviews the applications.
On a biennial basis, TPOs worldwide, business communities, governments and international agencies come together to recognize the awardees.
Applicants agree the application process is a comprehensive and time-consuming task. However, the benefits of participating exceed their expectations.
What are the benefits of participating?
- Peer recognition;
- A TPO can use participation for public relations purposes and to demonstrate its effectiveness to policymakers and stakeholders;
- Winners can feature the WTPO Award winner logo on all corporate communications;
- Winners have visibility on the WTPO website (www.tponetwork.com) and in ITC’s promotional activities;
- Improvement through knowledge sharing among staff members and among TPOs;
- Winning practices are often used as examples in ITC’s capacity-building programmes.
